Sam joined the British Army in January 2013 as a Combat Medical Technician. He served with 34 Field Hospital, the 2nd Battalion, The Royal Anglian Regiment, and the Household Cavalry Regiment. After leaving the Regulars, he continued to serve in the Reserves with the 3rd Battalion, The Royal Anglian Regiment.
After leaving the Army, Sam returned to Lincolnshire with his family and became a cyber security consultant. He is a proud father of four — two boys and two girls.
Sam stood for Reform UK in North Hykeham in the 2025 Lincolnshire County Council elections. He became interim Branch Chair of Reform UK Sleaford & North Hykeham in June 2025, and was elected Branch Chair by members at a Special General Meeting in October 2026.
He believes in traditional British family values and small-c conservative principles: a smaller state, lower taxes, lower migration, and the right of the British people to live their lives as they choose.